Tuesday, July 28, 2009

Allstars shine at Extreme Autofest 2009 ~ San Diego CA

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Over the weekend we traded our air gauge, water sprayers and cones for wheel shine and car wax, and spokesmodels.

We headed down to our normal Solo stomping ground Qualcomm Stadium to Extreme Autofest 2009 at our normal race time to setup the car for a fun filled day with all the different Allstar Divisions. The weather didn't get to hot and we were definitely kept cool with all the music and competitions including the Bikini one on the main stage which was less the 75 yards from our staging area.

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Overall it was a great event for our families and our supporters. Final post-show numbers show attendance in the 100,000+ range. So it was definitely some great exposure and with us shaking hands and letting people now about our car and the type of racing we do i'm sure we stirred up some interest in the products that we use and the racing that we compete in.

Special thanks goes out to Bridgestone for getting us some cool sway to give to the crowd and to make the car look as fast as it is on the track!!!

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Message from our President Bill Montgomery:

Hello Team Allstars, we did it again this past weekend. You guys are so great and people got a chance to see us in action again! All the divisions were represented in High fashion to include our Entertainment Division! From DJ Rage spinning all day to our Two Jenn's for helping with the Bikini contest on the stage. The Allstar Car show judges, Our Race Division was on hand with our Pro Drivers doing what they do best, signing posters, talking about the speeds, turns, and burns!!!!! It was good to see so many of our Race car drivers come out to include our new AMA racers Brad and Sahar. From our Directors to each Team member we rocked it with style and many people were very impressed as they have been telling me already into the 2nd day after the event. The Spokes Models/Marketing Queens, VIP div, race Team and many more makes up a great Organization called>
INTERNATIONAL ALLSTARS, continue to visit the site www.teamallstars.com for more details and info.

Once again from myself and the show promoters Ed and Emil we say
THANK YOU, THANK YOU, THANK YOU to EVERYONE

For coming out on Sunday to help promote our Vision and Company as we are all in this together!!!!

And of course our sponsors/partners for supporting us with the give always and signage.


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Wednesday, July 1, 2009

Allstar/Bridgestone Civic Team annouces it 2009 show schedule

Being a marketing race division includes both getting exposure on and off the track. This typically includes promotion events where the public get to meet the drivers as well as having the car at car shows and meets where people can get up-close and personal with the race car and its drivers. Its with great excitement that we announce our schedule for the rest of 2009. We look forward to shaking some hand and meeting the fans who are interested in getting into our genre of racing.



EXTREME AUTOFEST 2009-
Automotive Lifestyle Supershow

In its 9th year, Extreme Autofest (EAF) continues to provide young enthusiasts a destination for automotive lifestyle excitement. EAF’s giant car show consists of hundreds of competing sport compact, muscle cars, exotics, lowriders, and S.U.V. vehicles. EAF events also include lifestyle attractions such as a bikini contest, DJ‘s, a fashion show, musical performances, and breakdancing, to help satisfy the youth markets large appetite for entertainment. EAF provides an opportunity to reach thousands of young consumers who are interested in vehicle personalization, music, fashion, and electronics.

Extreme Autofests’ demographic is primarily a younger audience who are tech-savvy,
impressionable, and trendsetting individuals. They have ample disposable income and are
ethnically diverse consisting of a mix of Caucasian, Asian, African-American, and a large
Hispanic audience. More than 90% of them use the internet, primarily as a social tool.

• Age Group: 18-34, Average Age: 22
• Marital Status: 81% Single, 19% Married
• Gender: 83% Male, 17% Female
• Internet Users: 98%
• Ethnicity: 38% Hispanic, 32% Asian/Pacific Islander, 15% Caucasian, 9% African-American, 6% Other






2009 SCHEDULE
for Allstar Bridgestone Civic Team

July 26, 2009 Qualcomm Stadium, San Diego, CA Estimated Attendance: 10,000+ Dec 30 – Jan 3, 2010 San Diego Convention Center, San Diego, CA Estimated Attendance: 100,000+ (5 day event)


Events will be advertised and promoted thru traditional and non-traditional media. Viral p
marketing is our key marketing strategy in reaching our core demographic (youth market).

• 50,000 Flyers per event distributed by Street Teams to local retailers and hangouts
• Official Event Website featuring event details as well as contests & giveaways.
• Postings, Comments, and Bulletins on MySpace, Facebook, YouTube, and other social networks, as well as web banners on various forum communities.
• Email Newsletters sent to over 50,000 opt-in emails for each event.
• Radio advertisements: Exclusive .60 second event commercials on top local market radio stations.
• Radio promotions: On-air sweepstakes and contests, ticket giveaways, etc.

Here is there next shows flyer: